Radu Metes
Business Marketing and AI Leader in Bucharest
A high-energy executive marketing, AI & business leader with 15+ years of proven experience developing and scaling brands, executing performance-driven, digitally-focused strategies across eCommerce, logistics, finance, insurance, and retail. I’ve led growth for marketplaces, fashion, sporting goods, multi-category platforms, and e-groceries — operating in over 12 countries.
With leadership success from startups to large organizations, I co-founded and scaled tech-driven businesses, guiding cross-functional teams across product, marketing, and operations. I specialize in breaking down silos, optimizing processes, and building outstanding teams that drive customer acquisition and deliver premium onboarding and retention experiences.
Since the early wave of modern AI, I’ve been integrating intelligent systems across departments— from marketing and customer support to logistics and operations — to enable automation, personalization, and more thoughtful decision-making at scale.